Oracle Responsys is a cross-channel campaign management platform that delivers advanced intelligence at scale so you can create personalized messages based on customers' and prospects' individual interests and preferences.
To use the Responsys destination in Hightouch, you need to know your Responsys credentials and which Oracle system hosts your
Responsys account. To find your host URL refer to the Oracle Responsys documentation.
Syncing to Responsys profile lists lets you create base profiles. Base profiles primarily contain user IDs to associate
the user to records in profile extension tables.
Syncing to profile extension tables lets you attach additional information to base user profiles.
Profile extension tables (PETs) give you a way to store additional attributes that define behavioral, demographic or
profile preference characteristics of your contacts. Using PETs helps you organize information about your contacts
in a way that is most efficient for your queries and data imports.
To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.
Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.