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The Hightouch Blog - For marketers

Nov 4

4 ways to operationalize your product usage data

Learn how you can leverage your product data in your GTM motion.

Sep 15

Why every marketer needs SQL: interview with Fareed Mosavat (former Director of Product at Slack)

Fareed Mosavat (who has led product teams at Slack, Instacart, and Zynga) shares his experiences leveraging data to unlock product-led growth, barriers he had to overcome, and where he sees the space moving forward

Apr 23

How to use customer data to personalize your marketing campaigns

Running a marketing campaign without any customer data is like shooting in the dark. Help your customers feel understood by personalizing your outreach using customer data in your favorite marketing tools

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