Match more of your first-party data to advertising platforms without replacing it with someone else’s IDs.
Click one toggle in Hightouch to enable match boosting to any ad platform.
Hightouch enhances your data in-flight with additional identifiers to increase match rates.
Improve targeting, suppression, optimization, and measurement with more matched data.
Click one toggle in Hightouch to enable match boosting to any ad platform.
Hightouch enhances your data in-flight with additional identifiers to increase match rates.
Improve targeting, suppression, optimization, and measurement with more matched data.
Click one toggle in Hightouch to enable match boosting to any ad platform.
Traditional data onboarding comes with data loss, multi-day delays, and egregiously high costs. Match Booster doesn’t.
If a customer record doesn’t match the onboarder’s identity graph, it isn’t passed to the ad platform. Less data = less matches.
Traditional data onboarding takes a week or more to build or refresh an audience, with every update requiring another engineering ticket.
The same customer record gets billed every time it’s sent to a new ad platform.
Match Booster never drops your first-party data. Additional third-party identifiers are simply added and passed to the ad platform.
Onboard audiences in hours, automate refreshes, and remove the need for engineering support.
No duplicate record fees, storage fees, or % of media fees.
“Hightouch has provided us with enhanced capabilities compared to our previous data onboarding platform. We were able to achieve much higher match rates across every ad platform.”
Annie Davis
Senior Manager, Paid Social
at Weight Watchers
Enhance every visit, profile, and event with our proprietary identity graph built in partnership with the most world’s largest and most reputable data providers.
See how Match Booster helps brands, media networks, and publishers get more value from their first-party data.
More reach
Better suppression
Stronger optimization
Better measurement
More addressability
Better performance
Higher margins
Closed-loop measurements
More addressability
Higher yield
Higher margins
Richer audiences
Hightouch’s architecture and suite of governance tools ensure that you can maintain compliance, regardless of region or law.
Avoid storing third-party identity data from Match Booster in your infrastructure, and Hightouch does not store your first-party data on our premises—no third-party data storage required.
Easily manage opt-outs and data sharing preferences with rule sets that control data access across teams and regions, ensuring compliance with customer data preferences on ad platforms.
Ensure compliance with GDPR and other data residency laws by storing, processing, and logging data in the appropriate region.
