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Match Booster

Bigger audiences. Better conversions. Stronger performance.

Reach and convert high-value customers across your advertising ecosystem with an affordable identity solution that you can activate in a few clicks.

Simply toggle on Match Booster

Click one toggle in your Hightouch Audience Builder to enable match boosting to any ad platform.

Hightouch enriches your audience in-flight

As audiences are synced to ad platforms, Hightouch appends additional identifiers to increase match rates.

Increase reach on every ad platform

Increase the reach of your audiences to reduce wasted spend with suppression and increase reach with targeting.

An illustration of three audience groups for Remarketing, Concert Attendees, and Newsletter Subscribers.

Simply toggle on Match Booster

Click one toggle in your Hightouch Audience Builder to enable match boosting to any ad platform.

The world’s most innovative companies choose Hightouch as their Composable CDP

Spotify.
Warner Music Group.
PetSmart.
WeightWatchers.
Ramp.
Calendly.
GitLab.
Grammarly.
Spotify.
Aritzia.
Warner Music Group.
PetSmart.
Tripadvisor.
GameStop.
Cars.com.
WeightWatchers.
Iterable.
Ramp.
Plaid.
Calendly.
GitLab.
Malwarebytes.
Greenhouse.
Grammarly.
Performance Marketers

Maximize paid media revenue & ROAS

Expand LTV, reduce wasted spend, and optimize performance across media channels.

Publishers

Turn visitors into advertising dollars

Transform known and anonymous visits into monetizable audiences across publications.

Media Networks

Increase media monetization & yield

Enable brands to engage your consumers online, in-person, and across external media channels.

Reach and convert more customers in a cookieless world

Enhance every visit, profile, and event with our proprietary cookieless identity graph built in partnership with the world’s largest and most reputable data providers.

Weight Watchers logo.
Weight Watchers logo.

Hightouch has provided us with enhanced capabilities compared to our previous data onboarding platform. We were able to achieve much higher match rates across every ad platform.

Annie Davis

Senior Manager, Paid Social
at Weight Watchers

Hightouch Audiences user interface.
Hightouch Audiences user interface.

Talk to a product expert to learn how to quickly create and activate identity-enhanced audiences today.

Get a demo

Global privacy & compliance

Hightouch’s zero-copy architecture and suite of governance tools ensure that you can maintain bullet-proof compliance, regardless or region or law.

Abstract illustration of a data warehouse with logos from tools like AWS, Google Ads, Facebook, and Bing floating above it.

Zero-copy onboarding

Avoid storing third-party identity data from Match Booster in your infrastructure. Hightouch does not store your first-party data on our premises either—no third-party data storage required.

Hightouch ui displaying select fields mapping to fields for opt outs, data options, data options country, and data options state.

Privacy preferences

Easily manage opt-outs and data sharing preferences with rule sets that control data access across teams and regions, ensuring compliance with customer data preferences on ad platforms.

Abstract illustration of a globe with three data warehouses on top of it, and cyclical lines running through them. It represents data residency and compliance on a global scale, for any region.

Regional storage & processing

Ensure compliance with GDPR and other data residency laws by storing, processing, and logging data in the appropriate region.

Match Booster is powered by your cloud data warehouse

Flow between the the data warehouse, Hightouch as a Composable CDP, and user's integration ecosystem.

Hightouch doesn’t store your data

Composable CDPs are more secure because no duplicate storage is required. Instead, we simply read from your data warehouse, where it stays safe and sound.

Connect to 200+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

PostHog
Facebook Custom Audiences
PostgreSQL
Slack
Redis
Retention Science
Adobe Campaign Classic
Oracle DB
Adobe Target
Stripe
MongoDB
Salesforce Pardot (Sandbox)
iSpot.tv
Zoomd
NCR Advanced Marketing Solution
Salesforce (Sandbox)
Amazon Ads DSP and AMC
Zoho CRM